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YouTube: New Policy Of Youtube For New Creators And Youtubers To Monetization In 2025

In 2024-25, YouTube implemented significant changes to its monetization policies, aiming to provide more opportunities for emerging old or new creators while maintaining content quality and platform integrity. These updates are particularly relevant for new YouTubers aspiring to monetize their content.


Revised Eligibility Criteria

Previously, to join the YouTube Partner Program (YPP), creators needed at least 1,000 subscribers and 4,000 public watch hours in the past year. In 2024-25, YouTube adjusted these requirements to make monetization more accessible:

  • Subscriber Count: Reduced from 1,000 to 500 subscribers.

  • Watch Hours: Lowered from 4,000 to 3,000 hours.

  • Shorts Views : Decreased from 10 million to 3 million views over the last 90 days.

These changes enable new creators to monetize their content earlier in their YouTube journey. [pragnews.com]

Modular Monetization Options

YouTube introduced a modular structure to the YPP terms, offering creators flexibility in choosing how to monetize their content:

  1. Base Terms : Foundational terms that all creators must accept, covering content policies and payment structures.
  2. Watch Page Monetization Module : Allows earning from ads and YouTube Premium revenue on long-form and live-streamed videos.
  3. Shorts Monetization Module : Enables revenue sharing from ads viewed between videos in the Shorts Feed.
  4. Commerce Product Module : Unlocks fan funding features like channel memberships, Super Chat, Super Stickers, and Super Thanks.

This modular approach lets creators select monetization methods that align with their content strategies. [support.google.com]

Ad Revenue Sharing for Shorts

Ad Revenue starting February 1, 2023, YouTube began sharing ad revenue for Shorts content. Creators who accept the Shorts Monetization Module can earn from ads displayed between videos in the Shorts Feed. This move encourages the production of engaging short-form content and offers a new revenue stream for creators focusing on Shorts. [support.google.com]

Enhanced Content Policies and AI-Generated Content

To maintain platform integrity, YouTube has tightened its content policies, especially concerning AI-generated content. Creators are required to clearly label AI-generated videos. Such content undergoes rigorous scrutiny to ensure compliance with community guidelines before being eligible for monetization. This ensures that viewers receive accurate and trustworthy information.

Digital Gifting Feature

In November 2024, YouTube introduced a "jewels" feature for live streaming, similar to TikTok's "coins" system. Viewers can purchase jewels and exchange them for gifts to their favorite creators during vertical livestreams. These gifts appear onscreen and translate to earnings called "rubies" for the creators, valued at one cent each. This feature provides an additional avenue for creators to monetize their live content. 

Conclusion

YouTube's 2025 monetization policy changes reflect its commitment to supporting new creators by lowering entry barriers and offering diverse revenue streams. By understanding and leveraging these updates, new YouTubers can effectively monetize their content and grow their presence on the platform.

Tags : YouTube monetization, YouTube Partner Program, new YouTuber guide, YouTube policy changes, Shorts monetization, Google, digital gifting on YouTube 

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